Sugar & Spice’s Regional Blogger Engagement in Korea

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We recently published an article about our Thailand leg for our Sugar and Spice’s regional blogger engagement campaign. Thai food bloggers attended the THAIFEX: World Food Asia 2016 and visited their booth to try their best selling products. They also … Read More

Reaching out to audiences through Instagram Influencers

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Social media marketing cannot be spoken of without a mention of top bloggers in Singapore.  Whilst boasting massive reach of audiences, influencer marketing allows brands and marketers to mediate otherwise obvious advertisement languages into words of friends and peers.  Power … Read More

Choosing the right Social Media Influencers for your influencer marketing.

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Covering wide genre of services and products, top bloggers in Singapore are in demand by the market for their ability to execute the campaign effectively and organically.  From blog to Instagram influencer marketing, the choice of social media influencers are … Read More

Internationalisation marketing with top bloggers in the market.

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Strong planning of marketing strategy, identifying your target audiences, the flow of marketing seems quite straight forward, but it is always good to know how close you are to effectively reaching out to your targeted audience and markets.  As we … Read More

Working with Singapore’s foodie Instagram influencers

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Influencer marketing is gaining more attention from marketers around the world, and it is no indifference here in South East Asia as well.  The most important part of integrating Instagram influencers marketing to your campaign is consolidating your campaign objective, … Read More

Instagram influencers’ take on more followers with engaging contents

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Building a meaning community with Instagram influencers Instagram influencer marketing is about giving persona and humanizing the account.  Thus, it is crucial for top bloggers to retain and build strong community of followers of their own.  Building good rapport over … Read More

Marketing with Instagram’s new features for Instagram influencers.

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Since Instagram has long established itself as a top visual social media, it has gone through several updates on its signature features including flexible image shapes.  The recent update includes account switch which makes it easier for those who juggle … Read More

Instagram influencers’ guide to engaging content creation

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Quick and visually captivating, Instagram marketing has risen tremendously in recent years. Social media influencers are often activated due to their relevancy to the promoted content, but also their immense pool of audience that guarantees the reach, as well as … Read More

Blogger engagement tips for prominent social presence throughout the campaign.

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When implementing a marketing campaign through blogger engagement, there are number of things to consider: brand’s industry, social media platform, targeted audiences, and campaign duration. Every campaign comes with different KPI and these factors should be carefully assembled together to … Read More

Curate an audience catered content to drive your blogger engagement

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Social media influencers’ numbers are soaring every year which gives ever expanding choice of blogger engagement. While it allows you to nick pick the one who is perfectly suited to the campaign, it is also an important task for brands … Read More

Importance of blogger engagement in word of mouth marketing

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Blogger engagement is crucial when implementing an influencer marketing.  Key benefit of incorporating blogger marketing campaign is word of mouth effect which makes brand’s marketing contexts more relatable to audiences.  Whether products and services are in sports, entertainment, hospitality to … Read More

Amplify your blogger engagement with cross platform marketing

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Incorporation of social media influencer is effective, because they have solid presence on various social media platforms.  Thus, putting importance on top bloggers to share their blog advertorial on their social media.  Just like Instagram is known for stylish and … Read More

Adding blogger engagement to boost your cross platform campaign

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Talent management and blogger advertising website, top bloggers, social media influencers, blog advertorial, influencer marketing, cross platform marketing, blogger marketing campaign, online influencers, blogger engagement From display network to social media advertisement, there are various options for marketers and brands … Read More

Juicify your social media campaign with top bloggers in Singapore

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With its remarkable visual story telling forte, Instagram is a popular platform for many people nowadays.  Especially for millennials and teenagers who are constantly looking for their aspirations and sensitive to the latest trend who put more importance to Instagram … Read More

Writing like a top blogger in Singapore

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Talent management and blogger advertising website like IRIS 247 hosts a vast choice for a brand to choose a blogger to engage with their marketing campaign through blog advertorial.  Incorporation of blogger advertising is a rising trend in marketing this … Read More

Keys to finding your perfect top blogger

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As 2016 unfolds, trend for blogger advertising is more on demand which is becoming more as a requirement for successful digital marketing execution. Blog advertising is an effective marketing strategy, because of its delivery of brand message through an individual … Read More

Up and running, what’s next for the influencer marketing?

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Brand voice is important, so is advertisement exposure to get the message across to mass audiences, but it is also the truth that many consumers are tired of ads they see every day. With numerous ad block software available at … Read More

Influencer Marketing: What is a Sponsored Post?

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As you go through influencer marketing and as you engage and collaborate with brands, marketers and advertisers, you will encounter such term as sponsored post. These sponsored posts are becoming a new trend in digital marketing, most especially to online … Read More

A talent agency connecting independent Bloggers and Freelancers to Brands

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  We are your new talent agency Basically, that’s the easiest way to describe us. We focus on blogger and social media influencer marketing and talent management for our client’s marketing campaigns. IRIS 247 is a community for independent Bloggers and … Read More