Malaysia Beauty Bloggers for Liese Malaysia’s #LieseCNYOOTD contest

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One of the most fun and exciting parts of the holidays is planning the perfect celebratory outfit. Choosing the right ensemble and appropriate pair of shoes to complement your style is a delightful experience especially for all the fashionistas. Not to mention going over shades of makeup and fashionable hairstyles and picking the one that fits your overall look for the occasion. To add to all the excitement of the holidays, Kao Liese created #LieseCNYOOTD contest for their Malaysian fans with a Panasonic DMC-GX85K camera up for grabs.

The contest entails fans to upload a flat lay snapshot of their planned Chinese New Year outfit online with the hashtag #LieseCNYOOTD and a caption that says where and who they’d like to spend the holiday with while wearing the outfit. This month long contest runs from 22nd December 2016 until 22nd January 2017 with a prize worth RM 3,699 of Panasonic Lumix DMC-GX85K digital camera. And to encourage more people to join this wonderful contest, the brand teamed up with Malaysia beauty bloggers for their influencer marketing campaign.

 

 

As part of Kao Liese Malaysia’s Chinese New Year Instagram influencer campaign, they have partnered with Malaysia beauty bloggers Jovin Chan, EmilyZying and Jorise Lee to help promote and encourage netizens to join their online contest. In line with the promotion for #LieseCNYOOTD, the team of three Malaysian beauty bloggers shared their Chinese New Year outfits on Instagram and Facebook along with the mechanics of the contest while encouraging their followers to join. With its unique and fun concept, and the help of online influencers plus an enticing prize up for grabs, #LieseCNYOOTD contest ended successfully with lots of lovely entries from the brand’s online fans.

 

Give your online contest a shout out and reach more participants through engaging social media influencers. Find the perfect blogger fit for your brand. Partner with us and we’ll help you engage social media influencers that will suit your marketing strategy. IRIS 247 is a brand that specialises in searching, engaging and managing online influencers and bloggers in APAC. We can aid you in amplifying your online presence to reach markets across Asian countries like Singapore, Malaysia, Thailand, South Korea, Philippines, Taiwan, Hong Kong and China. Contact us and let’s work together in creating an influencer marketing campaign for your brand.

Malaysia Influencers for FreshKon® Malaysia’s Blogger Review

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Contact lenses are a godsend for our four-eyed friends who seek comfort and freedom of movement. Unlike eyeglasses that tend to slip down and occasionally fog up, with its thin and gel-like form these are not an issue when wearing contact lenses. Not only is it safe and hassle free to use but with the growing trend towards colour cosmetic lenses, wearing it has become more significant in terms of style and fashion. Especially during celebratory months like December and January, where everyone’s busy preparing for their holiday look. And for this year’s holiday season, FreshKon®  the leading international cosmetic contact lens brand engaged social media influencers in Malaysia to promote their cosmetic contact lenses online just in time for Christmas and New Year.

With the brand’s belief that fashion should be a way of life, they have committed to providing extensive ranges of cosmetic contact lenses that cater to diverse desires and needs of modern day individuals. Their flagship signature lines, FreshKon® Alluring Eyes and FreshKon® Colors Fusion, are widely embraced by fashionistas not just as a corrective eyewear but as a charming accessory as well.

To showcase FreshKon® Malaysia’s range of contact lenses, they have partnered up with Malaysia influencers Agnes Ma, Anerly Fang, Emily Zying, Hanie Hidayah, Jorise Lee, Jovin Chan,  Khadyjah FathyahLyssa Faizureen, Nisa Kay, Sharifah Eleen Al-Baity, Shea Rasol, Uzu Emas Putih and Yuyu Zulaikha for their influencer marketing campaign. This team of influencers picked for the campaign was not only composed of bloggers, but actors and models were also a part of the online promotion.

Feeling and looking totally amazing, Malaysia influencer Jorise Lee wearing FreshKon® Mosaic Charming Brown!

Malaysia Blogger Hanie Hidayah in her deep and subtle shade of FreshKon® Mosaic lenses!

Social Media Influencer Jovin Chan loving the captivating shades of Winsome Brown FreshKon® Alluring Eyes!

Here’s Malaysia influencer Khadyjah Fhatyah, looking fresh whilst flaunting her gorgeous eye makeup and Winsome Brown FreshKon® Alluring Eyes lenses!

 

The influencer marketing campaign features three of FreshKon®’s signature line of products, FreshKon® Alluring Eyes, FreshKon® Colors Fusion and FreshKon® Mosaic. A natural take on cosmetic contact lenses, FreshKon® Alluring Eyes’s neutral shades and defined outline, gives your overall makeup look an alluring and eye-popping effect. While other products such as FreshKon® Colors Fusion and FreshKon® Mosaic provides colourful and captivating options for those who prefer distinctive and bright cosmetic lenses.

 

Korang.. Cantik tak warna contact lens yang Lyssa pakai sekarang ni ? hihi. Cantik kan ! Yang sebelah kiri ni, Lyssa pakai warna Misty Grey. Yang sebelah kanan ni pula, warna Gleaming Green. Memang sesuai la dengan kulit Lyssa kan.. hee. Contact lens ni dari @freshkonmy tau. Dan Lyssa buat keputusan untuk grab yang Freshkon Colors Fusion Monthly Lenses punya. So, boleh lah sebulan ni nak cantik-cantik dengan contact lens baru..yey! Jujur Lyssa cakap, Lyssa memang suka sangat dengan efek warna contact lens ni . Bukan setakat mata kita nampak besar, siap nampak efek bersinar-sinar lagi tu haa.. tu yang best tu ! Dan selesa sangat bila pakai tau! Selain dari 2 warna ni, ada banyak lagi warna cantik yang lain. Korang boleh pergi tengok sendiri dekat mana-mana optical outlets atau boleh terus je ke website www.freshkon.com p/s : Bagi yang menyambut Hari Krismas tu, kalau nak cantik, baik cepat-cepat grab contact lens dari FreshKon sekarang ! Rugi tau kalau korang lepaskan peluang ni. Hihi. 😀 Untuk info lanjut, korang boleh terus ke : FB : @Freshkon.Malaysia IG : @freshkonmy #ILoveFreshKon #contactlens #mistygrey #gleaminggreen #freshkonmy #kbba9 #kelabbloggerbenashaari

A photo posted by Blogger LyssaSecretdotCom (@lyssafaizureen) on

Malaysia Blogger Lyssa Faizureen captivating us with her pretty makeup paired with FreshKon® Colors Fusion Misty Grey!

 

Sparkling in her brown outfit and bright FreshKon® Colors Fusion Dazzlers Warm Hazel, Malaysia Lifestyle blogger Nisa Kay.

 

Malaysia Blogger Yuyu Zulaikha, looking all natural with her FreshKon® cosmetic lenses.

 

Geared towards promoting the brand during the most festive season of the year, the timing of the campaign was a perfect opportunity to reach a wider set of audiences. By using Malaysia influencers such as bloggers, models and actors to do a review on the products during the most busy and cheerful days of the year has given FreshKon® Malaysia a chance to engage more potential customers looking to celebrate the season in style.

Create an influencer marketing campaign that’s appropriate for the season! Team up with us and we’ll help you find the perfect social media influencer that’ll fit your brand message. IRIS 247 is a brand that specialises in searching, engaging and managing online influencers and bloggers in APAC. We can aid you in amplifying your online presence to reach markets across Asian countries like Singapore, Malaysia, Thailand, South Korea, Philippines, Taiwan, Hong Kong and China. Or help your brand in executing regional influencer campaigns suited for different occasions, tailored to your marketing objective. Get in touch with us and let us work together in achieving the goals of your brand!

 

Singapore Bloggers for MARIGOLD’s Influencer Marketing Campaign

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For 50 years, MARIGOLD has been committed in improving the quality of life of consumers through providing nutritious products. They have been among the leading brands to provide ready-to-drink beverages and dairy products in Singapore. With their dedication in producing healthy and delicious drinks, they ceaselessly offer new and exciting products to meet the wants and needs of their customers. And with the trend towards living healthy and eating right, they produced yoghurt and yoghurt drinks to cater the demand of their health conscious market.

Same Goodness in different flavours and sizes

A nutritious and delightful alternative for snacking, these dairy products come in various flavours and sizes. MARIGOLD Yoghurt, a range of creamy yoghurt packed with the goodness of Calcium comes with a low fat and non-fat variant. MARIGOLD 0% Fat Yoghurt Drink, with its 5 delicious flavours, combines the refreshing taste of real fruit juice with the smooth and creamy goodness of yoghurt. As part of their marketing strategy, MARIGOLD started an influencer marketing campaign to drive online awareness through Singapore social media influencers.

To promote MARIGOLD’s new line of dairy products, MARIGOLD teamed up with Singapore bloggers and celebrities like Candyce Toh, Clara Chua, Francesca Tan, Sophia Chong, & Joanna Lim. Each online influencer were tapped to do a blogger review on MARIGOLD 0% Fat Yoghurt Drink and MARIGOLD Yoghurt through social media postings on Facebook and Instagram.

Singapore bloggers from different niches and celebrities were chosen to participate in MARIGOLD’s blogger engagement campaign to share their reviews through Facebook and Instagram. Among them are actress Candyce Toh, Clara Chua, Francesca Tan, Sophia Chong, and Joanna Lim who all shared the goodness of MARIGOLD Yoghurt and MARIGOLD 0% Fat Yoghurt Drink to their online followers.

 

Food Blogger Clara Chua:

A photo posted by Clara Bean (@explodingbelly) on

See also on Facebook

 

Fashion, Style & Travel Blogger Francesca Tan:

See also on Facebook

 

Youtube vlogger and actress Joanna Lim:


See also on Facebook

 

With MARIGOLD Singapore’s goal to provide healthy beverages to their market through tapping these Singapore bloggers’ audience, the influencer marketing campaign for MARIGOLD Yoghurt and MARIGOLD 0% Fat Yoghurt Drink has undoubtedly made an impact on the brand’s target reach online.

 

Engage different types of bloggers and famous personalities for your brand! IRIS 247 specialises in searching, engaging and managing online influencers and bloggers in APAC. We can help you in engaging with talents managed by agencies as well as independent bloggers who will help you reach your marketing objectives. Let us aid you in spreading your brand message to reach wider markets across Asian countries like Singapore, Malaysia, Thailand, South Korea, Philippines, Taiwan, Hong Kong and China. Get in touch with us and we will be glad to help you in your influencer marketing campaign.

Malaysia Beauty Bloggers for Biore Perfect Cleansing Water

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In a world that seeks instant gratification and convenience, the discovery of Micellar water is a godsend for all the low-maintenance, skin conscious girls out there. Its liquid form with Nano-sized Micelles that absorb sebum and rids face of unwanted oil and dirt makes it perfect for last minute touch-ups and quick make-up removals. With its tested efficacy, ease-of-use and rising popularity, Biore recently released a new and improved version in Malaysia, the Perfect Cleansing Water Line formulated with Japan Smooth Bright Technology.

To promote the release of Biore Malaysia’s latest product online, they launched an influencer marketing campaign. The campaign aims to showcase and review the two variants of their Perfect Cleansing Water line. The brand teamed up with Malaysia beauty bloggers Emily Quak , Sunshine Kelly,  Shea Rasol,  Chanwon Tan, Yuyu Zulaikha & Stephanie Lim to kick start their regional influencer campaign.

 



Malaysia beauty bloggers, Chanwon Tan, Sunshine Kelly, Emily Quak, Stephanie Lim, Shea Rasol and Yuyu Zulaikha shared the wonders of Perfect Cleansing Water Soften Up and Perfect Cleansing Water Oil Clear on their blogs and social media platforms. From the product packaging down to its application, these Malaysia beauty bloggers did a great job of featuring the Perfect Cleansing Water Line. Complete with before and after demos and product recommendations, enough to convince readers to try it out.

 


With their product review and mirrored Instagram and Facebook posts, these Malaysia beauty bloggers were able to pique interest and tap a wider range of followers online. Plus with the increasing demand for Micellar water, the campaign is set to reach more potential market on social media.

Start a campaign and promote new products or services online! Engage social media influencers and communicate with a broader audience through social media. IRIS 247 is a brand that specialises in searching, engaging and managing online influencers and bloggers in APAC. We can help your brand in executing regional influencer campaigns suited for your marketing strategy. We can aid you in amplifying your online presence to reach markets across Asian countries like Singapore, Malaysia, Thailand, South Korea, Philippines, Taiwan, Hong Kong and China. Contact us now and let’s work together in creating the perfect influencer marketing campaign for your brand.

Malaysia Beauty Influencers for Liese Winter Holiday in Tokyo Promo

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Winter in Japan is a dream. You get to feel the cold breeze while crossing the streets of Shibuya. Catch snowflakes and don a Harajuku style winter outfit while hitting the streets of Tokyo. Or sip a warming cup of Sake along busy streets adorned with sparkling lights. Just thinking about it makes you want to teleport there. What more if you can experience all of this for free? In the recent campaign of Liese Malaysia, they are giving fans a chance to win a Winter Holiday in Tokyo.

As part of Liese Malaysia’s marketing strategy, they have partnered with Watsons and took to Instagram to campaign their latest promotion. The mechanics of the contest is simple. Followers who purchased a minimum of RM50 can join by uploading their outfit-of-the-day photo with their answer as to why they deserve to win the trip. Two chosen winners will get a 4 day all-expenses-paid trip to Tokyo, a hair makeover plus a chance to try on a traditional

Malaysia beauty influencers, Chloe Leong, Grace Myu and Laries Tan shared the promo on Instagram. Their posts include the promo mechanics along with photos of them posing with Liese products and the hashtag, #liesetokyotrip and #liesootd.         

With these Malaysia beauty influencers’ wide range of followers on Instagram and the tempting prize of a Winter Holiday in Tokyo, Liese Malaysia’s regional blogger campaign ended successfully. Watch out as we help more brands in tapping people on Instagram and online through influencer marketing. IRIS 247 is a brand that specialises in searching, engaging and managing online influencers and bloggers in APAC. We can help you in engaging with key bloggers and executing regional influencer campaign for your brand. Let us help you amplify your brand’s message to reach wider markets across Asian countries like Singapore, Malaysia, Thailand, South Korea, Philippines, Taiwan, Hong Kong and China. Get in touch with us and we will be glad to help you in your influencer marketing campaign.

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